Podcast Interview: Building a Recruiting Culture with Ben Gotkin To Optimize Sales Teams Performance

This post first appeared on The Sales Leaders Operating System. 

In this episode, Ben Gotkin, Principal Consultant at Recruiting Toolbox talks with The Sales Leaders Operating System host Matt McDarby. Together, they explore the essential function of talent acquisition and its direct impact on building elite sales teams.

Ben highlights the need for a strategic approach to recruiting, focusing on speed and quality in the hiring process. He offers practical advice on the challenges of identifying the right talent and the significance of going beyond surface-level assessments to understand candidates' capabilities, with valuable lessons on avoiding biases, improving interview techniques, and building a culture of continuous recruitment.

Tune in for actionable tips that can help you enhance your approach to finding and nurturing top-tier talent.

Show highlights:

• The importance of optimizing hiring with a strategic recruitment system. [03:34]
• What impacts the speed of hiring? [06:47]
• The art of behavioral interviewing and deep probing. [10:15]
• Insights on preventing assumption-driven hiring mistakes. [18:34]
• Do introverts make better sales reps? [24:41]
• Discover best practices for building a recruiting culture. [29:38]
• What great leaders do during hiring that average ones don’t. [33:58]
• How to create a positive, well-defined candidate experience. [39:26]

Listen now: